Advise

Clear thinking on technology, product, and growth.

Strategy without the deck-building theater. One-off engagements, sized to the question, from someone who builds the things he advises on.

Should we be using AI for this?

AI

For teams deciding where AI genuinely helps and where it's expensive noise. What to adopt, what to skip, and what to pilot first, based on what the tools can actually do today. (Keynotes are not a data source.)

We're building too much and finishing too little.

Product

For founders deciding what to build and what to cut. Most roadmaps don't need more features; they need fewer, finished. Help drawing that line — and deciding what quietly comes off the list.

The numbers are up but nothing feels different.

Growth

For anyone trying to tell real traction from vanity metrics. Which numbers reflect actual demand, which channels deserve effort, and when a growth problem is really a product problem wearing a costume.

No retainers, no embedding. You bring a decision; you leave with a clear one.

Bring a decision